Communications Union Attacks Facebook Ads that Discriminate based on Age

FacebookA major lawsuit has been filed against a class of “hundreds” of American employers that allegedly “routinely” exclude older workers from receiving employment and recruitment ads on Facebook.

The lawsuit, filed by the Communications Workers of America in the U.S. District Court of Northern California, specifically names three plaintiffs, T-Mobile USA, Inc., Amazon com, Inc. and Cox Media Group, LLC.

The union seeks seek an injunction “to stop America’s leading companies from engaging in unlawful age discrimination in employment.”

According to the lawsuit, Facebook requires employers or employment agencies seeking to post job advertisements to select the age range of Facebook users who will be eligible to receive the ad. The lawsuit alleges that employers routinely target users who are under the age of forty.

This is the latest in a series of lawsuits filed to halt the use of Internet screening tools that target younger workers and screen out older workers.

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